The Wall of Sound is a music production technique for pop and rock music recordings developed by record producer Phil Spector at Gold Star Studios during the 1960s.  Spector, working with audio engineers such as Larry Levine , created a dense, layered, and reverberant sound that reproduced well on AM radio and jukeboxes popular in the era. He created this sound by having a number of electric and acoustic guitarists perform the same parts in unison, adding musical arrangements for large groups of musicians up to the size of orchestras, and then recording the sound using an echo chamber .

Video with some Audio Logo examples and their final implementation featuring companies like Sennheiser,  United,  Lufthansa,  Swisscom,  Philips,  Siemens, Renault, SNCF, …

By: byswiss

“Every sound designer has to make new whooshes in record time. Whenever I’m stuck in that position I’ve always tried to come up with some quick automated ways. A long time ago I made a template that allows me to quickly make new whooshes, and on top of it it’s incredibly fun to “operate” since you get to actually orchestra the whooshes in realtime.”

Original Post: LINK